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When it comes to online advertising, we have been extremely adept at ignoring banner ads, flash ads, and annoying pop-ups as well. However, the other day, I saw an ad that not only not annoying but also quite fun to look at and to use. It was the Nokia N97 ad that included other similar stories within the display where the phone would actually display text.
This was a great online advertisement, in my opinion, for the following reasons:
- I can recognize the brand easily and pretty much every time I visit sites/pages with the feature
- I don't really mind the ad. It is creative and fun to see and to use. Plus, it is a cool product that appeals to me.
Without further due, here is a copy of the ad that appeared bottom of an article.
Anyway, what are your thoughts on the ad? Did you think it was as creative and as exciting as I think it is? Personally, I don't always look at banner ads except the best located ones - like ones to the top right and "above the fold".
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